Product · AI Employees
Your next hire never sleeps.
AI Employees take on the repetitive work in sales, marketing, operations, and HR. They follow your rules, ask before anything sensitive, and log every action.
- First AI Employee launched in 2025
- Excellence in AI Innovation, MY FM 2025
- Runs on SWS AI CRM
AI Sales Executive
Lead research and enrichment
AI Marketing Executive
Content and caption drafts
AI Operations Coordinator
Call transcription and summaries
AI HR Assistant
CV screening and shortlists
The roles
Four AI Employees, ready to start.
Start with one role. Add more as you see results.
Sales
AI Sales Executive
Researches and enriches leads, scores them, drafts personalised outreach, and books the next step for your team.
- Lead research and enrichment
- Lead scoring and prioritisation
- Personalised pitch scripts
- Follow-up reminders
Marketing
AI Marketing Executive
Plans and drafts social posts, ad variations, and campaign reports, and keeps your content calendar moving.
- Content and caption drafts
- Campaign performance summaries
- Bulk WhatsApp and email campaigns
- Competitor and trend watch
Operations
AI Operations Coordinator
Turns calls and messages into tasks, assigns owners, tracks deadlines, and chases closure across the team.
- Call transcription and summaries
- Task creation and assignment
- SLA tracking and escalation
- Daily status digests
HR
AI HR Assistant
Screens applications, schedules interviews, answers routine employee questions, and keeps HR records organised.
- CV screening and shortlists
- Interview scheduling
- Policy and leave queries
- Onboarding checklists
Why it works
Your team, with an AI Employee beside them.
How it works
Live in four steps.
- 01
Pick a role
Start with one AI Employee for the job that eats the most hours: sales research, follow-ups, reporting, or screening.
- 02
Set the rules
We configure its persona, tone, guardrails, and which actions need a human to approve.
- 03
Connect your tools
Calls, email, WhatsApp, and SWS AI CRM, or the CRM you already use.
- 04
Go live with oversight
It starts working on day one, with every action logged. Weekly reviews tune its results.
Powered by
SWS AI CRM
The workspace where AI Employees and your team share leads, tasks, approvals, and one audit trail.
Questions
What people ask first.
Will AI replace my team?
No. AI Employees take the repetitive part of the work, like research, data entry, follow-ups, and reports, so your people spend time on customers and decisions. Sensitive actions always wait for a human.
Is our data safe?
Your data stays in your workspace and is used only for your workflows. Access is role-based, every action is logged, and we sign an NDA on request.
Can it work with the CRM we already use?
Yes. We can connect to your existing CRM, email, and WhatsApp, or set you up on SWS AI CRM if you need one.
How long does it take to go live?
It depends on the role and the tools to connect. After the demo we map one workflow with you and give a written go-live date before any work starts.
Free 30-minute demo
Meet your first AI Employee.
- See an AI Employee work through a real task from your business
- Pick the role that would save your team the most hours
- Get a written plan with a go-live date and price